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Summer Holic guide

Sport, events and a summer lifestyle

Summer Holic links sun care to surf, running and water sports. In 2026 it reported Korean retail placements, Japanese online channels, events and athlete-led activity.

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Summer Holic beauty, apparel, festival and beach event scenes

Summer Holic builds a lifestyle around active days in sun and water. Its 2026 materials connect product development with sports ambassadors, festivals, apparel and summer entertainment, while its Korean store names Summer Universe Co., Ltd. as the operator.

2026 channel picture

Korean channels

Summer Holic reported its official site, Naver Store, Coupang and CHICOR offline stores in 2026; it marked Lotte Duty Free, Shinsegae Duty Free and Olive Young as coming soon.

Japanese platforms

Summer Holic reported Amazon Japan and Qoo10 as live channels in 2026.

Other announced platforms

Amazon UAE and Amazon Singapore are marked coming soon in the September 2026 profile.

Four extensions of the summer idea

Beauty

Summer Holic starts with sport sun care and says it plans skincare and makeup extensions.

Apparel

The brand links summer lifestyle wear with its wider sports community.

Festivals

A Summer Holic festival program puts the brand into outdoor leisure events.

Entertainment

The brand connects content and entertainment with its athlete and influencer network.

Events through the 2026 season

Summer Holic held a March launch party and a June Welcome Summer Festival, joined surf and diving events, sponsored marathons and sponsored the July WSL Siheung International Surfing Competition.

Selected 2026 event dates

March 1-8

AIDA Freediving National Cup participation, March 2 Casa Cuervo launch party, KISS Korea Surf Show and Goyang Half Marathon sponsorship.

March 22-29

YTN Hit & Run Marathon sponsorship and SPOEX participation in Seoul.

May-July

Hanyang University Rachios Festival, June 6 Welcome Summer Festival and July 18 WSL Siheung International Surfing Competition sponsorship.

Athlete-led activity

Summer Holic reports a network of more than 120 national athletes and professional influencers. Ambassador activity is shown around surfing, diving, swimming, running and outdoor training.

The company behind the brand

Summer Universe Co., Ltd. operates the Summer Holic Korean store and is named as responsible cosmetic distributor on the product sheets. Its Korean site lists Ahn Chi-yong as representative and a Seoul Dobong-gu address.

2026 presence reported by Summer Holic

Brand-reported channel statement

More than 120*

Athlete and influencer network

The company profile reports more than 120 national athletes and professional influencers in its ambassador network.

Brand-reported channel statement

CHICOR*

Summer Holic reported placement in all CHICOR offline stores in September 2026.

* Channel, event and ambassador statements are supplied by Summer Universe Co., Ltd. in its September 2026 profile. Retail and platform status can change.

Product questions

How does Summer Holic show up beyond the shelf?
Summer Holic links sun care to surf, running and water sports. In 2026 it reported Korean retail placements, Japanese online channels, events and athlete-led activity.
Who operates Summer Holic?
Summer Universe Co., Ltd. operates the Korean brand store and is the responsible cosmetic distributor named on the product sheets.
Sources