Commercial Role
GROWUS is best handled as a Korean hair and scalp care brand, not a broad beauty assortment. The Cosmain range is anchored by Damage Therapy No-wash Treatment EX, Treatment EX, Hair Oil, Hair Milk and shampoos.
Sea Salt Therapy, Algae Therapy and Recover Therapy add scalp-care and marine-care depth, while perfume hand creams give buyers a small giftable add-on once the hair-care range is established.
- Core hair care: Damage Therapy treatments, shampoo, hair oil, hair milk and scalp ampoule.
- Scalp support: Sea Salt, Algae and Recover Therapy products.
- Launch note: 22 active products, complete product images, with brand image still missing.
GROWUS is strongest when the first order stays focused on hair treatment and shampoo before adding hand creams or set formats.







